Run by The Korean Today Global, a registered Korean press outlet. We judge what a brand has actually built — not the size of the company — across three categories: Brand, CEO, and Customer Satisfaction.
You may apply to more than one category; the fee is added per category.
Judges brand recognition, customer trust and sustained growth. Applications are scored within their own industry, so you never compete against a much larger company.
Recognizes the person, not the company — leadership, organizational results, and contribution to the industry or community.
Centers on how customers actually rate the business — repeat purchases, reviews, and how complaints are handled.
A dedicated contact guides you by phone and KakaoTalk throughout.
Per category. Full breakdown on the Pricing page.
| Plan | Fee | Press coverage | Plaque |
|---|---|---|---|
| Deluxe | ₩330,000 | 1x/yr on application | None |
| Premium | ₩550,000 | 3x/yr if selected | Included |
| Platinum | ₩770,000 | 6x/yr if selected | Included |
* Adding an English-language certificate costs ₩33,000 more per category, on any plan.
Pay-to-win brand awards are a known problem in this industry.
So we publish what we actually judge, what the fee covers, and when an application is declined — before you pay anything. Read the full criteria →
A restaurant chain and a manufacturer are never scored against each other. Your application's industry field determines your comparison group.
Decisions are based on the material you submit, not reputation. Weak or unsupported submissions are not selected.
Each award category has its own review committee, and press coverage is issued under that committee's name.
Fill in the online application with your brand or company details, your reasons for applying, and material for the press release, then pay the review fee. The relevant committee reviews your submission and we contact you individually with the result.
Deluxe is ₩330,000, Premium is ₩550,000, and Platinum is ₩770,000. Applying for more than one award category multiplies the fee accordingly. Adding an English-language certificate costs an extra ₩33,000 per category on any plan.
No. Deluxe includes one press article regardless of outcome, but the Premium and Platinum article placements are only issued if you are selected. The committee can decline an application that does not meet its criteria.
No. We accept individuals, small businesses, SMEs, clinics and franchises. Applications are judged within their own industry, not against companies many times their size.
A digital certificate (front and back) and emblem artwork. Premium and Platinum also include a physical plaque shipped to you, plus press coverage on The Korean Today — 1 to 6 times a year depending on plan.
Yes. Choosing the Korean+English set gives you four high-resolution PNG files (front and back, in both languages) suitable for overseas partners, global IR material, or English press releases.
Applications are reviewed in the order received. Your account manager will confirm the outcome and the shipping schedule for any certificate or plaque by email and phone.
Yes. The award article is published on The Korean Today and typically appears in Naver search about 5 hours later and in Google about a day later. The Korean Today is a registered Google News publisher. Search the company name together with the award name to find it.
A single article is published across 30 or more sites — The Korean Today head office plus its regional bureaus nationwide.
Message us on KakaoTalk to check whether your brand fits, and which plan makes sense.
